from idea to pitch

Take the abstract concept of your show out of your imagination and format it into a pitch presentation.

Program Description
FirstLight is a 1-day intensive seminar led by a Catalyst partner industry executive, producer, or festival programmer that gives creators an in-depth approach to creating a pitch presentation for your show. Topics covered: an overview of what information to include in your pitch, formatting methods, character overviews, and more information to ensure your pitch is ready for presenting to potential buyers.


Registration & Seminar Selection

First come, first serve in order of registration. Priority selection will be given in order of registration when the complete calendar is announced and available for enrollment in March. (read more details)

Festival Requirement

Creators are NOT required to submit for Storieroad in order for their project to be considered for festival screening acceptance. Please note: festival acceptance does NOT include network notes and/or marketplace executive meetings. Festival acceptance means you receive a screening only. If you want to be eligible for executives meetings, you must complete portions of the Storieroad process as detailed below.

Network Notes Meeting Requirement

Creators are required to complete the Exposition & FirstLight steps of Storieroad to be considered for a network notes session.

Marketplace Requirement

Creators are required to complete the Exposition, FirstLight, and StorieArc steps of Storieroad to be considered for marketplace executive meetings.

Maximum 20 participants per seminar.


  • Duluth, MN (in-person)

  • Los Angeles, CA (in-person)

  • New York, NY (in-person)

  • Online (if unable to attend in person)

  • More in-person locations to be added soon.


FirstLight seminars are held multiple times from April-August 2020. Exact dates and signups to be announced in February. More seminars to be added as necessary. Everyone who registers will have the opportunity to attend.


  • Free for Catalyst subscribers. (subscribe here)

  • $145 fee for non-subscribers. (register here)

  • Travel and lodging are not included and are the responsibility of the participant.





Contact us:

(218) 208-0140

Mailing Address:

PO Box 1

Duluth, MN 55801

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Independent Television Festival, Inc. is a 501(c)3 nonprofit.

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